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mandyrichardsonmkt

ADVERTISING DILEMMA: TRADITIONAL VS DIGITAL


Should I still be advertising in traditional mediums? The answer may very well be yes. But first, we need to look at your customers from a demographic standpoint and determine the medium best reaches your audience. Traditional media still has a powerful presence among many demographics and is still an affordable advertising option. Traditional media, in many cases, have the most loyal of followers. Don’t try to take my Southern Living away!


Give me a ring, and let’s analyze your advertising budget and see where you’re spending your advertising dollars. We’ll see if your buys still make sense and bring you your best ROI. If not, then let’s make some changes. The good news is that you can dip your toe into digital advertising and easily track your results before taking the dive. Splish Splash.


Ta Ta for now. Mandy

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